Survey & Monitoring
🇮🇩
Billboard Management Mobile Apps Dashboard – Prisma
DOOH or Digital Out Of Home basically refers digital or numerical outdoor advertising. DOOH involves communicating and advertising on outdoor electronic screens and displays. Advertising professionals use this new media for their advertising campaigns in high-traffic urban environments. Prisma needs platform to manage DOOH in the form of Mobile Apps Dashboard.
Overview
Key Features
Scope: Mobile App & Backend
Scope of Work:
- Design prototypes for Mobile platform
- Create Software Requirement Specifications and Business Requirement Documents
- Create new structure of databases
- Create Frontend Mobile Application
- Integrate with Google MapsCreate API
- Training to users
Main Features:
- Explore ad spot with maps
- Update overview of ad spot
- Upload image and take photo
- Update detail of Information
- Update content
- Update contract of ad spot
- Update score of ad spot
Complexity
Team Formation
1 Project Manager
1 Mobile Dev
1 Back-end Dev
1 UI/UX Designer
1 Software Tester
Timeline
October 2020 – December 2020
Complexity
Technology
Team Formation
1 Project Manager
1 Mobile Dev
1 Back-end Dev
1 UI/UX Designer
1 Software Tester
Timeline
October 2020 – December 2020
Background
A company in the advertising industry, PT Prisma Harapan (Prisma), has numerous locations all across Indonesia. Advertising facilities on Prisma typically includes stuff such DOOH and billboards. Prisma will periodically monitor each spot to maintain the level of performance of the ad locations. The survey was conducted to measure visibility, the amount of traffic, and potential barriers to the advertisement’s intended message.
Problem
Prisma is going to expand to continue taking all of Indonesia. The surveyors must visit to the ad spot to conduct the survey before recording their findings. Manual recording is conducted in persistent way. Surveyors’ photos taken at ad spot are sometimes mistaken for photos taken at other spots. Even though everything is moving rapidly in this new digital era to keep users satisfied, the reporting process to the central office takes a long time.
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Scope of work
Solution
As an IT consultant, Badr developed a survey application that would be utilized on-site by surveyors. The surveyor will use the application to collect information, and the form within it and provides alternatives to make it easier for the user. The application is equipped with a photo feature and is integrated with Google maps, making it easier for users to find and save locations. The core can instantly initiate reporting and follow-up if necessary after the data is input. The task of the surveyor is greatly simplified and more precise.
Impact
8/10
Super responsif, super solutif, dan loyal
Yosua Matthew
Prisma
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